Digital Marketing, Web & IT Development applied for Industry and Service
Our Vision
Ethica Management Group Ltd, your Top Digital Technology Business Partner for Industry and Services, a Powerful Integrative Platform of the Sector of Industry and Service onto the Digital Technology and Sustainable Management System
Our international Digital Technology Services managed by our Company Partner Ethica Management Group Ltd represent the unique international Integrative Platform offering the best new Digital Technology and Sustainable Solutions for Industry and Services.
The Digital Technology is the Technology of Future that will transform deeply the market economy through its powerful tools and instrument of virtual intelligence, accessible to everyone.
After the historical industrial revolution area, a new revolution is becoming to change sustainably the global production system of wealth and prosperity with its integrative and adaptability power to any market.
- Mining, Energy, Manufacturing etc.
- Ecommerce. Banking, healtcare, Public Services
SEO (Search Engine Optimization) Activities
- Keyword optimization
- Image Optimization
- Description optimization
- Webmaster Tools(Google/Bing)Account Set Up
- Existing Content Optimization
- Competitor Analysis
- Google Analytics Setup
- New Page Creation(if Required)
- Link Building
- On Page SEO
- URL Canonicalization Issue Check
- Meta Tag Optimization
- Robots.Txt Optimization
- SEO Header Tag and Anchor tag Optimization
- Image Alt Tag Placement
- XML and HTML Sitemap Generation & Implementation
- Optimization of HTML Source Code
- Header tag Analysis and optimization
- Off Page SEO
- Manually Search Engine Listing(Google, yahoo, Hotmail, Bing)
- 25 Manually Directory Submissions
- 10 Article Submissions (2 Article Submit in 5 Top Directories)
- 5 Press Release Distributions (1 Press Release submit in 5 Sites)
- 5 Web2.0/Blog postings (Using pre-written articles)
- 2 Unique Article writing (400+ words)
- 1 Press Release writing (350+ words)
- Social Bookmarking
- Business listing
- Directory submission
- Classified submission
SMM (Social Media Marketing Activities)
- Video Creation
- Image & Submissions
- Social Page creation on Facebook
- Social Page Creation on Twitter
- Social Page Creation on LinkedIn
- Social Page Creation on Twitter
- Social Page Creation on Instagram
- Social Page Creation on YouTube
- Social Media Press Release Submission
- Optimizing the social media page
- Marketing in above channels
- Using the social network for marketing
- Review Posting on top Sites
- Using the social network for marketing
Content Marketing
- Bing Creation
- Blog distribution
- Content Optimization
- Content Distribution
- Creation of PDF’s, PPT’s
- Article Creation
- Article Sharing
- Answering in Quora
Email Marketing
- Email Creation(Text, HTML)
- Email marketing report analysis
Paid Media Add ons
- Social Media Campaign
(Facebook, LinkedIn, Twitter, Instagram, YouTube)
- Google Ad Campaign
- SEO paid tool
- Mailer Tool(Infusion soft)
Business conversion optimization activities
- Web Development & Design
- Homepage Optimization and enhancement
- Ecommerce Optimization
- Optimizing Headlines & Subject Lines
- Using Testimonials Effectively
- Viral Video Clips Drive Targeted Traffic
- Use Video or images
- Remove Negative feedback
Reporting Structure
- Ranking Report
- Submissions Report
- Google analytics Report
- Traffic Report
- Full Analysis Report
- Weekly & MonthlyReport
Mobile App Development
- Mobile Apps Development Solutions
- Android Windows/iPhone/iPad/iSO Application Development
- Professional Custom Mobile App Development
- Web App Development
Research and Development Software for Industry
- Research about innovative and sustainable Software Solution applied for industrial production environment
- Our long and strong background as operational actor in the industry Case example : Domain of exploration and exploitation in mining industry
- Development of new Software Tool
- Based on our sustainable R&D in IT Solution, we apply our skills and intelligence to respond to the requirement of our Clients faced by the challenging world of Industry 4.0 in becoming. By developing innovative and productive Tools as modern leverage of competitivness for the Industry and Service Market.
ERP / Enterprise Resource Planing
- The oil and gas industry has gradually gained importance because of its contribution in the production of energy that has boosted the economic activities and overall development of all countries in this world.
- In fact, today, the price of oil largely determines the prices of other goods and services in the world marketplace.
- ERP is very helpful for Petroleum Manufacturing Industries to save time and money with easy ERP system.
- An ERP implementation enables leaders in all levels of the organization to view, process and deliver results via real-time snapshots of the entire operation.
- Implementing an ERP system allows your business to access live activity updates from the field using mobile devices and real-time reporting.
- Required an End to End automation of their business and their operation service.
- To account the entire existing and new customer related to Belgium and Netherlands. THE PROBLEM OUR SOLUTION WHY WE WON
- Provided a complete project management tool.
- Integrated their CRM, ERP and Accounting Software to provide a complete application under a single roof.
- Developed API to Integrate these application for quick data retrieval.
- Provided 24/7 Maintenance and Support for CRM.
- Managed entire gas connection 2 large countries such as Belgium and Netherlands.
- Achieved automating the entire gas connectivity across the entire nation.
CRM / Customer Relationship Management
- CRM for Oil & Gas is specifically designed to improve the effectiveness and efficiency of sales, marketing, and customer service operations for upstream Oil and Gas product/service oriented businesses.
- The CRM makes it easier for business intelligence experts and other analysts to gain a picture of how customers are behaving, which can be extremely helpful in the relatively volatile and fluctuating world of oil and gas.
- It helps businesses increase sales, automate marketing and provide superb customer service. -Customer Relationship Management (CRM) System is a fairly standard element of the technology make-up of any size of business.
- Customer service improvements Manage Assets, Sales Tenders and RFPs Document, Quote and Order Management Competitor Tracking Schedule and Dispatch Service Resources Manage Field Work Orders and Capture Electronic Signatures, Dynamic Mapping to View Sales and Job Info, Automate Lead Routing.
- Required a Custom application for handling the commercial and domestic part.
- Monitor their back office system and agency under a single system.
- To handle their customer and wanted to build a tool for providing better service to the customers. THE PROBLEM OUR SOLUTION WHY WE WON
- Built a complaint management system using CRM to handle the entire customers.
- Customizing the ticketing and customer service monitoring tool.
- Handled the bidirectional connectivity for quicker data access.
- Resolved problems that occurred in more than 600 agencies.
- Increased the quick response for problems and reduced company downtime by 35%.
Human Resource Management
- Human Resource Management (HRM) is the function within an organization that focuses on the recruitment of, management of, and providing direction for the people who work in an organization.
- Employee Personal Details, Job Details, Experience Details, Attendance Details Additional activities sponsored by HR management can include employee payroll and Training.
- Under the Human Resource management we can maintain the below process, Leave policy, Payroll Integration, Report
Benefits HRM for Industry and Gas
- Budget control
- Improve employee performance
- Improve employee turnover
- Conflict resolutions
- Training and development Improve employee performance Improve employee turnover
- Conflict resolutions Employee satisfaction
Case Study HRM
- HR management functions are not aligned with the company’s strategic goals and objectives.
- Lack of organization culture.
- High levels in the hierarchy thus fosters more formal organizational structure.
- HR department was treated as peripheral to the business rather than an integrated
- function of strategic planning. THE PROBLEM OUR SOLUTION WHY WE WON
- There should be an aim to bring some changes in the HR department.
- Only a capable person with formal HR qualification should be allocated to the Human Resource Department.
- Human resource management was linked with company’s strategic goals and objectives.
- Create competitive environment
- Facilitation of change
- Diversified workforce
- Developing ethical work culture
- Build core competency.
MDM / Master Data Management
- Master data management (MDM) is a comprehensive method of enabling an enterprise to link all of its critical data to a common point of reference.
- Master data management has the objective of providing processes for collecting, aggregating, matching, consolidating, quality-assuring, persisting and distributing such data throughout an organization to ensure consistency and control in the ongoing maintenance and application use of this information.
- MDM can facilitate computing in multiple system architectures, platforms and applications.
- When properly done, MDM improves data quality, while streamlining data sharing across personnel and departments
Benefits for Industry and Gas
BI / Business Intelligence
- BI include a wide variety of tools, applications and methodologies that enable organizations to collect data from internal systems and external sources.
- Prepare the data for analysis; develop and run queries against that data.
- Create reports, dashboard and data visualizations to make the analytical results available to corporate decision-makers, as well as operational workers.
- BI is used to Improve sales and negotiations, Make fact-based decisions, Identify new opportunities, Develop efficiency.
- Drilling of Oil Data Analysis:
- Analysts combine data from geological and seismic tests to determine where to drill and the best means to do it. This information can help the oil company hedge their bets against loss and keep costs low.
- Digital Marketing :
- The price of a barrel of crude oil can change several times throughout the day. It is important for the marketing department to know the price, in real time. With this knowledge at hand, the marketing team can push sales when the price is high, and pull back when the price is low.
- Electrical Digital Twin Technology :
- The integration of variable renewable energy with the grid and increasing decentralization of distributed energy resources using electrical digital twins are the driving factors for the electrical digital twins market, globally. Utilities and grid infrastructure operators across regions are increasingly looking toward digital technologies, including electrical digital twins, to help streamline the integration of the growing share of renewable energy technologies into their operational mix. The emergence of Energy 4.0 and the increasing adoption of advanced technologies for implementation of digital twin applications creates ample opportunities for growth of the market.
- The utilities segment held a larger share of the electrical digital twins market. Power utilities are rapidly investing in the deployment of electrical digital twins as they aid operators in achieving efficiency in terms of workforce optimization and enhance plant operations by reducing unplanned downtime. To clearly understand the impacts of distributed energy resources (DERs) on the grid, utilities need to streamline interconnection application processes and create digital network analysis models from the existing geographic information system (GIS) network data using electrical digital twins.
- The power sector operators globally are gradually planning to implement digital twins of gas and steam power plants to reduce emission and fuel consumption of gas and steam turbine assets. The digital twins of gas and steam power plants can also help operators optimize their strategies, improve machine and equipment health, and increase reliability through performance management. Furthermore, gas and steam power plants have a higher maintenance requirement compared to power generation facilities. A digital twin of the gas and steam system may help the operator to improve reliability and availability of assets and optimize maintenance operation and costs through demand and outage planning.